Ualá
FintechUnicornBuenos Aires, Argentina1500 employees Ualá is an Argentine fintech company founded in 2017, dedicated to enhancing financial inclusion in Latin America, particularly in Argentina, Colombia, and Mexico. The company offers a fully digital financial ecosystem centered around a mobile application linked to a Mastercard prepaid debit card. This platform allows users to manage their finances easily and securely without needing a traditional bank account.
With over 8 million users, Ualá provides a range of services through its app, including online and in-store purchases, instant money transfers, bill payments, and access to savings, loans, and investments. The company also supports businesses with payment terminals and integration solutions. Ualá operates on a freemium model, with no fees for account management, generating revenue primarily through Mastercard interchange fees.
In 2023, Ualá secured a full banking license, enabling it to offer its own banking services. The company leverages cloud-native technology and advanced data analytics to deliver a seamless user experience, catering to a young, tech-savvy customer base seeking convenient financial management tools.
