Hilos by ActiveCampaign

Hilos by ActiveCampaign is a WhatsApp automation platform that helps businesses automate and personalize customer interactions on WhatsApp. Originally based in Mexico City, Hilos has been integrated into ActiveCampaign, a leader in marketing automation. The platform is designed to manage customer conversations at scale while maintaining a personal touch, featuring a highly efficient WhatsApp inbox for handling multiple chats across teams. Hilos offers a comprehensive suite of tools, including a multi-user WhatsApp inbox, a CRM for tracking conversations, and automation workflows that allow businesses to create personalized messaging based on customer interactions. The platform supports real-time synchronization with ActiveCampaign’s CRM, enabling seamless lead management and customer engagement directly through WhatsApp. Hilos primarily serves small and medium-sized businesses, particularly in Latin America and Europe, enhancing their conversational marketing capabilities and improving customer relationships.