The Hero Company

The Hero Company is a social enterprise founded by Marshall Morris that sells bracelets, apparel, jewelry, and accessories. A portion of the proceeds is donated to fund service and companion dogs for veterans suffering from PTSD. Inspired by his military experiences, Morris aims to support veterans through partnerships with organizations like Patriot Paws, which trains service dogs for those in need. The company has raised over $500,000 toward its $10 million goal, helping veterans receive trained animals that provide emotional support and practical assistance. Their core product, water-resistant bracelets, is complemented by a range of apparel and accessories. The Hero Company also offers military and government discounts. Each purchase directly contributes to the training of service dogs, which assist veterans in various ways, including providing balance and calming support during anxiety attacks. The company is dedicated to making a positive impact in the lives of veterans.