trebu

trebu is a Mexico City-based startup focused on enhancing risk management and fraud prevention in the digital lending market. Founded by experienced professionals from Tala and Branch, the company addresses high default rates and customer indebtedness caused by borrowers taking multiple loans from various lenders. The company offers technology that extracts and organizes critical data from unstructured sources like WhatsApp messages and emails. This capability allows lenders to better detect and structure incoming sales orders and supplier information, which are vital for underwriting and credit risk assessment. By leveraging this data, trebu helps digital lending companies reduce fraud and defaults, promoting more sustainable lending practices without increasing interest rates. trebu primarily serves digital lending companies in Mexico, particularly those looking to improve their risk and credit assessment processes. The company aims to connect with risk and credit teams to enhance loan portfolio quality and mitigate customer indebtedness.