Analista de CRM Pleno | Especialista em Engajamento e Ciclo de Vida | (Remoto)

Map the user journey and manage automated journeys in the Usage Life Cycle of the Ton portfolio, identifying clear opportunities to boost engagement. Manage end-to-end CRM campaigns, creating, sending, and monitoring multichannel communications (Email, Push, SMS, and WhatsApp). Segment the database to ensure communication aligns with each client's daily reality. Analyze metrics and the Growth funnel to generate powerful business insights.

Experience in CRM, with a background in creating relationship frameworks and managing campaign execution. Knowledge of Salesforce Marketing Cloud and/or Amplitude. Data-oriented with hands-on experience in data manipulation and insights extraction. Familiarity with experimentation methodologies (A/B testing, control groups, channel and creative testing).

The position offers a fixed salary and a variable compensation package based on eligibility. It includes health and dental insurance with co-participation, a virtual health service available 24/7, meal and/or food vouchers, childcare assistance, life insurance, and home office support for remote contracts.