Especialista de Estratégia e Engajamento em Pequenas e Médias Empresas - Mercado Pago

Create, implement, and optimize commercial campaigns, defining audiences and tracking results through KPIs like lifetime value and NPS. Manage and implement strategic incentives for the active client portfolio to positively impact engagement metrics. Collaborate with Analytics, Products, and Marketing teams to assess campaign effectiveness and ensure sustainable business decisions.

Bachelor's degree in Administration, Economics, Engineering, Marketing, or related fields. Strong analytical skills with the ability to work with data and make decisions. Experience in customer behavior analysis and segmentation. Proficiency in SQL, PowerPoint, and Excel, along with knowledge of AI tools and data analysis.

Be part of an entrepreneurial company that values long-term thinking and offers opportunities for development in a challenging environment. Enjoy a great work atmosphere with everything needed for a fulfilling experience.