Social Media Specialist
AndelaCore Responsibilities
Manage Andela’s organic social presence across LinkedIn, YouTube, and other relevant B2B platforms. Develop and maintain a social media content calendar aligned to marketing campaigns and company milestones. Plan, build, manage, and optimize paid social campaigns to drive brand awareness and lead generation. Track and report on key social media KPIs and use data to make recommendations for improvement.
Requirements
3–4 years of experience in social media marketing focused on B2B audiences. Hands-on experience managing both organic and paid social programs, with LinkedIn expertise essential. Proven track record of growing social audiences and driving measurable engagement in a B2B context.
Additional Information
Experience Level
Mid-Level
Employment Type
permanent
Work Mode
Remote