Paid Media Implementation Specialist

Key Responsibilities:

• Build, launch, and manage campaigns across Google Ads, Meta Ads, and other relevant advertising platforms.
• Implement campaign updates, audience changes, creative launches, budget adjustments, and tracking requirements.
• Execute optimizations and testing initiatives based on Senior Paid Media Strategist recommendations.
• Conduct routine account audits to identify performance gaps, implementation issues, inefficiencies, and optimization opportunities.
• Monitor pacing, budgets, tracking, ad disapprovals, platform errors, and other account health issues.
• Identify inconsistencies across campaigns, ad groups, audiences, creative assets, and tracking setups.
• Proactively surface risks and opportunities to Senior Paid Media Strategists.
• Translate strategic recommendations into accurate and timely platform execution.
• Contribute insights based on account audits, platform analysis, and campaign performance.
• Support onboarding, account setup, restructures, and other operational projects.
• Configure and validate conversion tracking, pixels, and platform integrations.
• Troubleshoot tracking and implementation issues and escalate complex technical challenges when needed.
• Maintain accurate documentation, account records, and implementation procedures.
• Contribute to process improvements and best practices across paid media operations.

POSITION: Paid Media Implementation Specialist
Location: Remote (Global)
Schedule: Monday to Friday; 9:00 AM - 5:00 PM (EST)
Compensation: 2500 USD/month

Note: Independent contractor position

WE'RE LOOKING FOR SOMEONE WHO HAS:

• Build, launch, and manage campaigns across Google Ads, Meta Ads, and other relevant advertising platforms.
• Implement campaign updates, audience changes, creative launches, budget adjustments, and tracking requirements.
• Execute optimizations and testing initiatives based on Senior Paid Media Strategist recommendations.
• Conduct routine account audits to identify performance gaps, implementation issues, inefficiencies, and optimization opportunities.
• Monitor pacing, budgets, tracking, ad disapprovals, platform errors, and other account health issues.
• Identify inconsistencies across campaigns, ad groups, audiences, creative assets, and tracking setups.
• Proactively surface risks and opportunities to Senior Paid Media Strategists.
• Translate strategic recommendations into accurate and timely platform execution.
• Contribute insights based on account audits, platform analysis, and campaign performance.
• Support onboarding, account setup, restructures, and other operational projects.
• Configure and validate conversion tracking, pixels, and platform integrations.
• Troubleshoot tracking and implementation issues and escalate complex technical challenges when needed.
• Maintain accurate documentation, account records, and implementation procedures.
• Contribute to process improvements and best practices across paid media operations.

If you meet these requirements, we'd love to receive your application.