Analista de Datos - Marketing

Consolidate and automate reports and dashboards for the acquisition and recovery team. Implement and develop attribution models, aligning measurement sources and comparing results across methodologies. Develop customer scoring models and propose criteria for audience prioritization based on purchase propensity.

Advanced SQL skills for building and validating queries. Strong analytical mindset to explore data and address problems autonomously. Ability to communicate reports and findings clearly to stakeholders.