Customer Marketing Manager

Own and execute the Champion-Led Growth strategy across the existing buyer base, driving advocacy, referrals, and account expansion at scale. Design the account engagement journey for existing accounts, including triggers, segmentation, and offers that drive re-engagement and deepen adoption. Turn the advocacy engine into a pipeline of buyer stories, including case studies and testimonials that can be used by Sales and Marketing teams.

5+ years of B2B lifecycle, customer/account based marketing, or growth marketing experience, ideally within a marketplace or platform business. Demonstrated experience designing and running lifecycle programs that measurably grow existing accounts. Strong analytical skills and fluency with AI tools as a core part of daily workflow.