Campari Group

Campari Group is an Italian multinational beverage company founded in 1860 by Gaspare Campari in Milan. It specializes in premium spirits, wines, and non-alcoholic apéritifs, and ranks as the sixth-largest player in the global premium spirits industry. The company has a rich history, beginning with the creation of the iconic Campari aperitif and expanding significantly under the leadership of Gaspare's son, Davide. Today, Campari Group operates 21 in-market companies and 22 production plants, employing around 4,000 people. The company's portfolio includes well-known brands such as Aperol, Appleton Estate rum, Campari, SKYY Vodka, Wild Turkey bourbon, and Grand Marnier liqueur. Campari Group emphasizes aperitifs that are central to social rituals and targets a broad consumer base through both organic growth and strategic acquisitions. With a presence in over 190 countries, the company actively promotes Italian aperitif culture and invests in brand heritage and marketing innovations.