Rappi

Rappi is a technology company founded in 2015 in Cali, Colombia, by Simón Borrero, Sebastián Mejía, and Felipe Villamarín. It operates as a leading on-demand delivery and financial services platform across Latin America, aiming to be the "everything store" for the region. Initially starting as a grocery delivery service, Rappi has expanded to offer a wide range of products, including prepared foods, clothing, and more, with delivery times reported to be about 20% faster than competitors. The platform features Rappi Antojo, which allows users to order virtually anything for delivery, enhancing convenience. Rappi also provides financial services through RappiPay, a digital wallet, and RappiCard, a credit card with cashback benefits. Operating in over 60 cities in Colombia and eight other Latin American countries, Rappi serves individual consumers and businesses, contributing to its social impact by providing employment opportunities for delivery personnel. Valued at approximately $5.25 billion, Rappi is recognized as a leading "Superapp" in the region, significantly impacting e-commerce and digital services.