Wise

Lifecycle Marketing Senior Manager - North/South Americas

Wise

What You'll Do

Own and elevate the customer lifecycle strategy for the Americas. Manage, mentor, and inspire a team of 2+ CRM professionals while fostering a culture of experimentation and continuous learning. Build sophisticated, automated journeys that drive activation, cross-sell, and retention. Use data to improve key CRM metrics such as conversion rates and customer lifetime value.

What We're Looking For

5+ years of experience in CRM or Lifecycle Marketing, with 2+ years managing team members. Proficiency in enterprise CRM tools, preferably Braze, and familiarity with data analysis techniques such as cohort analysis and A/B testing. Strong understanding of North American and Latin American marketing nuances.

What We Offer

Competitive salary in USD. Fully remote position with flexible working hours. Opportunities for professional development and a diverse, inclusive work environment.

Additional Information

Experience Level

Senior

Employment Type

permanent

Work Mode

Remote