Director of Growth Marketing (Partner Acquisition)
WellhubCore Responsibilities
Architect and execute the overarching growth marketing strategy for the 'Self-Sign Up' channel. Drive full-funnel performance, balancing aggressive lead generation with a multi-touch strategy to optimize conversion. Establish a culture of data-driven decision making for forecasting and prioritization of marketing initiatives. Oversee the allocation and optimization of paid budgets across channels and collaborate with teams to build a robust organic growth flywheel.
Requirements
Previous experience with growth marketing in fast-paced SaaS, B2B tech, or marketplace environments, as well as in a leadership role. Proven track record of scaling an early-stage acquisition product to a high-volume growth channel. Exceptional data literacy and experience with Looker models, Google Analytics, and attribution software. Strong communication skills and ability to work in cross-functional teams.
Key Skills & Technologies
Additional Information
Experience Level
Executive
Job Language
English
Employment Type
Full-time
Work Mode
On-site