Agibank

Analista de Ciclo de Vida e Monetização Sênior - Campinas/SP

Agibank

Core Responsibilities

Identify and evolve customer lifecycle journeys, including onboarding, engagement, retention, reactivation, and monetization. Utilize business metrics and unit economics to guide strategic decisions. Develop data-driven monetization strategies to identify revenue opportunities. Transform data into actionable insights by connecting quantitative analyses with business decisions.

Requirements

Practical experience with SQL, Power BI, and analytics tools like Databricks. Advanced knowledge of Excel for data analysis. Experience with generative AI tools for exploratory analysis. Degree in Engineering, Statistics, Data Science, Economics, or Mathematics. Strong understanding of metrics such as LTV, CAC, payback, churn, and cohort analysis.

Additional Information

Experience Level

Senior

Job Language

Portuguese

Employment Type

Full-time

Work Mode

On-site