Trade Marketing Manager South America

Manage trade activities, promotions, and events related to the brand and clients in South America. Oversee the creation and production of POS materials and manage the implementation of new POS identification and trade-brand guidelines. Develop and implement trade and promotional campaigns for PLT tires, including managing all types of institutional events. Responsible for managing loyalty programs related to channel developments and sell out in South America.

Graduate or postgraduate degree in administration, communication, engineering, or marketing. More than 5 years of experience in communication and marketing activities within leadership. Experience in negotiation with suppliers and coordination of advertising agencies. Fluent level of English is mandatory; knowledge of Portuguese is considered an asset.