Paid Advertising Strategist

Full ownership and execution of performance marketing via paid social & paid media native platforms including Meta Ads, TikTok Ads, and Google Ads. Manage all client budgets and advise on budget changes based on expertise. Lead execution of optimizations and maintain client testing roadmaps, ensuring a consistent cadence of experimentation.

2-3 years of digital marketing experience; 1-2 years in an agency setting. Minimum 2-3 years of hands-on experience with at least 2+ of the following paid advertising channels: Google/Bing, Meta, TikTok, LinkedIn, Pinterest. Proficiency in Google Analytics and strong understanding of full-funnel marketing.