What You'll Do
Map and prioritize growth levers along the referral funnel, defining eligibility criteria and offers. Plan, execute, and analyze A/B tests to validate hypotheses before scaling. Monitor performance by region and segment, tracking opportunity volume and quality of referrals while implementing improvement plans.
What We're Looking For
Experience with referral programs or similar initiatives. Background in digital marketing focused on growth and multi-channel activations. Practical experience with marketing automation and CRM platforms.
Key Skills & Technologies
Additional Information
Experience Level
Mid-Level
Job Language
Portuguese
Employment Type
Full-time
Work Mode
On-site