Analista Senior de Engagement & Growth - Marketing
Mercado LibreCore Responsibilities
Design and operate the user engagement strategy for Mercado Pago through owned channels (Push, Email, WhatsApp), focusing on ROI and business growth. Monitor and diagnose the performance of initiatives, identifying deviations and translating findings into concrete actions. Execute continuous improvement of the communication strategy through experimentation, A/B testing, audience segmentation, and optimization of incentives.
Requirements
Bachelor's degree in Engineering, Exact Sciences, Economics, Finance, or Business Administration. 2 years of experience in analysis or operations roles, managing complex systems or processes with real business impact. Proficiency in advanced data analysis tools like SQL and experience with AI solutions for problem-solving.
Key Skills & Technologies
Additional Information
Experience Level
Mid-Level
Job Language
Spanish
Employment Type
Full-time
Work Mode
Remote