BBVA

Responsable de Arquitectura CRM y Marketing Digital

BBVA

What You'll Do

Lead the management of the Salesforce platform for the entire bank and oversee the architecture and systems of digital marketing such as Adobe Tealium. Participate in the strategic definition and execution of customer relationship management (CRM) at a national level. Coordinate and guide a team of approximately 5 people, fostering effective communication and collaborative work in both national and international environments.

What We're Looking For

Bachelor's degree required, preferably in Systems Engineering. 3 to 5 years of experience leading teams and 1 to 3 years of experience in Salesforce and digital marketing. Essential knowledge in Salesforce system architecture and design, as well as Adobe Tealium. English proficiency at B2 level.

Additional Information

Experience Level

Lead / Principal

Job Language

Spanish

Employment Type

Full-time

Work Mode

Hybrid